Warning: This post really has nothing to do with the sports biz...or does it?
Brad Pitt and Angelina Jolie are reportedly receiving $14 million for the photo rights to their newborn twins. The money will donated to one of their charities. Sounds nuts, but that's what these photos are apparently worth on the open market. No underground economy. No bounty paid to the paparazzi. The money goes to the right people...and Jolie and Pitt can capitalize on the public's insatiable appetite for celeb photos to benefit important causes. Credit the celebrity rags for reinventing the how the paparazzi game is played. Unfettered capitalism at its best.